	Council Goals Home
	Public Safety
	Infrastructure & Maintenance
	Economic Development
	Livability & Neighborhoods
	Downtown Revitalization
	Communication
	Environment
	Salem's Image
	Efficiency In Government
	Annexations & Land Use
	Funding
	Historical Assets
	Other Goals & Strategies

Communication

Continue to improve public confidence in city government and improve Salem's image.

A.	Make more use of reader boards in emergency situations.
B.	Develop a method for broad-based neighborhood communication.
C.	Use the city’s website as a communication tool, complete with pod casts and webinars.
D.	Use water and sewer bills as a way of distributing notices to residents; make better use of billboards, radio and press releases; create a “Salem” book and other promotional items.
E.	Prepare department head newspaper guest opinions on issues.
F.	Develop a strategy for communicating with Salem residents.
G.	Hold annual work sessions with the School District (school planning and capacity) and Transit (service levels).