Why a Strategic Action Plan?
A Strategic Action Plan was completed in 2011 to inform decision makers on the best use of Riverfront-Downtown Urban Renewal Area (RDURA) funds. The Action Plan outlined a multi-year strategy and projects to prepare Salem for recession recovery.
The projects that emerge from the Action Plan help preserve downtown Salem’s historic district, enhance the retail core, increase housing, and strengthen partnerships to ensure that RDURA’s funds are invested where they will maximize leverage, fulfill community visions, and increase the attractiveness of downtown Salem as a place to live, work, and play. A successful downtown will help Salem attract new employers and grow existing employers.
Since its adoption in 2011, RDURA funds have been leveraged to renovate buildings in order to reduce vacancy and attract new business, contribute to the funding of the signature Peter Courtney Minto Island Pedestrian and Bicycle Bridge, bike lane conversions, and art pedestals.